They just made Clint Eastwood’s day.
The iconic “Dirty Harry” star — and the company that controls rights to his legendary likeness — won $6.1 million in a lawsuit Friday against a Lithuanian company that allegedly pimped the Oscar-winning actor-director’s visage to imply he endorsed CBD products.
Justice R. Gary Klausner of the US District Court for the Central District of California awarded Eastwood and his representatives at the company Garrapata millions in damages for the unauthorized use of “The Good, The Bad and The Ugly” star’s name and likeness after Mediatonas UAB did not respond to a summons from March.
The company also had to pick up 91-year-old Eastwood’s $95,000 in legal tab, the New York Times reported — and is also blocked from ever using him to hype their cannabidiol (a nonintoxicating compound in the cannabis sativa plant) products in the future.
“In pursuing this case, and obtaining this judgment, Mr. Eastwood has again demonstrated a willingness to confront wrongdoing and hold accountable those who try to illegally profit off his name, likeness, and goodwill,” said Jordan Susman, the “Unforgiven” star’s lawyer, in a statement.
Eastwood first filed multiple lawsuits in July 2020 after rumors spread that he was ditching Hollywood to hawk CBD products. In February, Eastwood’s legal team amended the complaint to target Mediatonas UAB — the company that owns the websites where the fake news appeared.
The sites shared an online “interview” that featured the “Million Dollar Baby” director claiming his new role selling CBD offered him “something bigger than movies.”
“This was a really, really difficult decision for me,” Eastwood is quoted as saying of his decision to leave Hollywood to be a CBD salesman.
The article was accompanied by a photo of Eastwood from an appearance on NBC’s “Today” show, along with the show’s logo — and faux testimonials about the effectiveness of Eastwood’s non-existent CBD line from Hollywood pals Terry Bradshaw, Sam Elliott, Michael J. Fox and Garth Brooks.
“Mr. Eastwood has no connection of any kind whatsoever to any CBD products and never gave such an interview,” the original court papers said.
Meanwhile, despite his eventual $6.1 million ruling for Eastwood, judge Klausner did not grant the lawsuit’s full request for defamation on Friday because it did not appear “libelous on its face,” he wrote in his decision: “It requires additional context to understand what CBD products are and why a person like Clint Eastwood would not endorse a marijuana-based product.”
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